What Guulf costs your course
The whole offer on one page · guulfai.com/pricing has the same numbers, in full
Most golf software makes you book a call to hear a number. Here is ours. Your golfers pay nothing, ever — the app they use is free to them and carries your course's name.
The base
Billed all 12 months, off-season included. Same platform either way — nothing is feature-gated, and the price difference is market size alone. A municipal nine-holer gets the same engine as a destination club.
Plus a share of found money — and only that
On top of the base we take a share of revenue we can prove we caused. Marginal brackets, each month:
| The first $1,000 found | 2% |
|---|---|
| Up to $5,000 | 3% |
| Above that | 5% — a hard cap, never more |
If we find you nothing in a month, the bill is the base alone.
What counts as found money
Only revenue with a receipt you can open — and we count it at a deliberate haircut, 75%, because some of it might have come anyway:
- A lapsed golfer who came back through a win-back campaign
- A standby golfer promoted into a slot a cancellation freed
- A booking that arrived through a deal you posted
- Food and drink ordered through the app (counted at 100% — it wouldn't exist otherwise)
Modeled estimates — "smart pricing probably earned you X" — are shown to you but never billed.
What we never charge
| Commission on ordinary bookings | Nothing. The rounds you'd have sold anyway are yours. |
| Bartered tee times | None, ever. We don't take inventory. |
| Payment markup | 0%. You're the merchant of record; money settles to your account and we never touch it. |
| Golfer fees | $0. No booking fees, no subscription, no ads. |
| Setup or onboarding | $0. Your course maps itself from public data in about twenty minutes. |
What's included at that price
Booking and your own fee-free booking link, the tee sheet, the roster and member CRM, marketing and deals, food & beverage, the grounds work board, and the AI general manager. One price, nothing sold separately. 5,000 marketing emails a month per course are included, then $1 per 1,000 — confirmations, reminders and receipts never count against it.
Guulf · Medicine Hat, Alberta, Canada · contact@guulfai.com · guulfai.com/pricing · Prices in CAD