What Guulf costs your course
The whole offer on one page · guulfai.com/pricing has the same numbers, in full
Most golf software makes you book a call to hear a number. Here is ours. Your golfers pay nothing, ever — the app they use is free to them and carries your course's name.
The base
Billed all 12 months, off-season included. Same platform either way — nothing is feature-gated, and the price difference is market size alone. A municipal nine-holer gets the same engine as a destination club.
And that is the whole price for everything Guulf does
No revenue share, no per-booking fees, no commissions, no add-on menu. The only extras are outward sends you trigger — marketing email past the included 5,000 a month ($1 per 1,000), and texting later if we add it, at a stated price the same way.
The scorecard: proof, never a bill
Guulf still counts the revenue it can prove it caused — the found-money scorecard, every dollar with a receipt you can open, counted at a deliberate 75% haircut because some of it might have come anyway:
- A lapsed golfer who came back through a win-back campaign
- A standby golfer promoted into a slot a cancellation freed
- A booking that arrived through a deal you posted
- Food and drink ordered through the app (counted at 50%)
None of it changes what you pay — the scorecard exists so that at renewal, the argument is your own numbers, not our promises. Modeled estimates — "smart pricing probably earned you X" — are marked as estimates and stand apart from the receipt-backed lines.
What we never charge
| Commission on ordinary bookings | Nothing. The rounds you'd have sold anyway are yours. |
| Bartered tee times | None, ever. We don't take inventory. |
| Payment markup | 0%. You're the merchant of record; money settles to your account and we never touch it. |
| Golfer fees | $0. No booking fees, no subscription, no ads. |
| Setup or onboarding | $0. Your course maps itself from public data in about twenty minutes. |
What's included at that price
Booking and your own fee-free booking link, the tee sheet, the roster and member CRM, marketing and deals, food & beverage, the grounds work board, and the AI general manager. One price, nothing sold separately. 5,000 marketing emails a month per course are included, then $1 per 1,000 — confirmations, reminders and receipts never count against it.
Guulf · Medicine Hat, Alberta, Canada · contact@guulfai.com · guulfai.com/pricing · Prices in CAD